SEO (Search Engine Optimization)
Grand Valley Design’s Proven SEO Strategy
- Having onsite SEO is the crucial first step
- Following onsite SEO, ongoing offsite SEO is imperative to helping your website reach the top of search engine results pages.
What is SEO and why do you need it for your website?
Do your customers have difficulty finding you online? Are web searches for your services and products returning low results, or worse yet – bringing up the competition first? If so, it may be time to consider SEO (Search Engine Optimization), a powerful tool that can help you reach more potential customers via search engine results. SEO is all about optimizing content such as website copy and blog posts to make them appear higher in organic search engine rankings. With the right strategies and tactics in place, businesses can increase their visibility on major search engine platforms like Google, Yahoo!, Bing and more – ultimately boosting leads, sales and conversions. In this blog post we’ll discuss what SEO is, why it matters today and how your business can start taking advantage of it.
How does SEO work, and what are the benefits of optimizing your site for search engines?
Search engine optimization, or SEO for short, is an important part of running a successful business website. At first glance, it may seem intimidating and difficult to understand – but once you realize the mechanics behind how search engines rank websites, you’ll start to see the benefits that come from optimizing your website for organic search results. We’re here to break down what SEO is and how it works so that you can get more out of your site with a solid SEO strategy.
How can you make sure that your website is properly optimized for SEO, and what should you avoid doing to ensure the best results possible?
As SEO is complex, it can be difficult to know how best to optimize your website. Thankfully, there are a few key diy SEO techniques that you can use to ensure the best SEO performance possible.
First, make sure you’re using relevant keywords throughout your content. Include them in your titles, headings, and body text to help visitors and search engines understand the main topics of your website. Additionally, try to use different variations of words to better optimize your SEO.
Second, create content that is valuable and relevant to your readers. Search engines prioritize the quality of content, so make sure to provide useful information that your readers will appreciate. This can help boost SEO rankings for your website.
Third, establish backlinks. This essentially means linking to other websites and having them link back to you, creating more opportunities for visitors to find your website.
Finally, stay away from SEO tactics that could potentially lead to a penalty from search engines. This includes keyword stuffing, cloaking, hidden text, duplicate content, and more. By avoiding these SEO shortcuts, you can ensure better SEO performance for your website.
By keeping up with SEO best practices, you can make sure your website is properly optimized for SEO and that your content reaches the highest possible audience.
We offer several SEO packages, each carefully tailored to fit your marketing needs- taking into consideration keywords, geographical target area and industry standards.
Our SEO services bring your website visibility, traffic and the most profitable leads.
Search Engine Optimization (SEO) is essential to getting your website found. If your website is not getting traffic, the lack of SEO is the reason why. Having a website which is not optimized for search engines is similar to having business cards which you don’t give to anyone.
SEO provides what is called ‘organic results’ on search engine pages. Organic results are favored over paid results by users- approximately 80% of all clicks on Google are given to websites which appear in organic results, 20% to paid results. Most people search for businesses online before making a purchase, when they find your website with ease the purchase is more likely to be yours. Search engine optimization gives you a long term solution to search engine exposure, whereas paid advertising gives you a short term solution.